Project Description

Al Qasmi 430

Home » Portfolio » Al Qasmi 430
Car Sale Service

ESSENSE SERVICES USED

  • Facebook Ads Management
  • Facebook Business Manager Setup

Introduction

Al Qasmi 430 is a car sale service based in Muscat, Oman. The company was facing restrictions with their Facebook ad accounts and was struggling to set up and create a Facebook Business Manager correctly for their marketing. Al Qasmi 430 reached out to Essense Internet Marketing Agency for assistance. Essense is a full-service digital marketing agency with expertise in social media marketing, search engine optimization, pay-per-click advertising, and website design and development.

The Results

+85.26%

Website Traffic From Facebook Ads

+45.10%

Leads Generated From Facebook Ads

-36.14%

Cost Per Lead From Facebook Ads

+25.56%

Car Sales From Facebook Ads

Thanks to Essense's comprehensive solution, Al Qasmi 430 was able to overcome the challenges they were facing with Facebook advertising. The company's Facebook ad accounts were no longer restricted, and they were able to set up and create a Business Manager correctly.

The Challenge

Al Qasmi 430 was facing several challenges when it came to Facebook advertising. The company was unable to run ads on Facebook due to restrictions on their ad accounts. Additionally, they were having difficulty setting up and creating a Facebook Business Manager correctly for their marketing. This was causing significant roadblocks for the company, as Facebook is a critical platform for their marketing efforts.

The Process

To address the challenges Al Qasmi 430 was facing, Essense Internet Marketing Agency implemented a comprehensive solution. The first step was to lift the restriction on the company's Facebook ad accounts. Essense worked with Facebook's support team to resolve the issue and get the restrictions lifted.

Next, Essense set up and created a Facebook Business Manager for Al Qasmi 430 correctly. This involved creating a Business Manager account, setting up ad accounts, creating a pixel, and connecting the pixel to the website. Essense also helped Al Qasmi 430 create a catalog of their car inventory, which could be used for dynamic ads.

Once the Business Manager was set up correctly, Essense created and managed Facebook ads for Al Qasmi 430. The ads were designed to target potential customers interested in purchasing a car in Muscat, Oman. Essense utilized advanced targeting techniques to ensure the ads were shown to the right people, at the right time, and in the right location.

Priorities for the Months Ahead

Moving forward, Essense Internet Marketing Agency will continue to manage and optimize Al Qasmi 430's Facebook advertising campaigns. The agency will focus on improving the campaigns' performance by refining targeting techniques, creating more engaging ad content, and optimizing bidding strategies. Essense will also work with Al Qasmi 430 to track and measure the campaigns' success, providing regular reports and insights to help the company make data-driven decisions.