Project Description

Mandie Ozee

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Social Media


  • Social Media Management
  • Youtube Channel Management


Mandie Ozee is a Lagos, Nigeria-based entrepreneur who specializes in teaching individuals, business owners, and entrepreneurs the actionable steps for making the mental shift and achieving their goals. She had been struggling to increase engagement on her social media platforms and YouTube channel, which was hindering her ability to reach a wider audience.

The Results


Instagram Engagement


YouTube Views


Facebook Engagement


Twitter Engagement


After implementing Essense's strategy, Mandie saw a significant improvement in engagement on her social media platforms and YouTube channel.

The Challenge

Mandie's social media and YouTube channel had low engagement rates, which was preventing her from reaching a larger audience. She had tried various tactics, including posting more frequently and using different hashtags, but these efforts had not yielded the desired results. She needed a strategy that could help her increase engagement and grow her audience.

The Process

Mandie reached out to Essense Internet Marketing Agency, a digital marketing company with a proven track record of helping clients increase their online visibility and engagement. Essense's team of experts began by conducting a thorough audit of Mandie's social media and YouTube channels to identify areas for improvement.

Based on the audit, Essense recommended a strategy that included:

  1. Developing a content strategy: Essense created a content strategy that aligned with Mandie's brand voice and target audience. This strategy included a mix of educational and promotional content, with a focus on providing value to Mandie's followers.
  2. Creating visually appealing content: Essense's team of graphic designers and videographers created visually appealing content that would capture the attention of Mandie's target audience. They used high-quality images, videos, and animations to make the content more engaging.
  3. Optimizing content for search: Essense optimized Mandie's content for search engines by using relevant keywords and meta descriptions. This made it easier for her content to be discovered by potential followers.
  4. Engaging with followers: Essense recommended that Mandie engage with her followers by responding to comments and direct messages. This helped to build a relationship with her followers and foster a sense of community on her social media platforms and YouTube channel.

Priorities for the Months Ahead

Based on the success of the strategy implemented by Essense, Mandie and her team plan to continue working with the agency to build on this momentum. They will focus on creating even more engaging content and increasing their social media presence to reach an even wider audience. They will also continue to engage with their followers and foster a sense of community on their platforms.