Project Description
Tha Chase
ESSENSE SERVICES USED
- Youtube SEO
- Youtube Ads
Introduction
Tha Chase is a popular YouTube music channel based in Chicago with a focus on hip hop and R&B. The channel had been struggling to gain traction and increase its audience despite producing quality content. That's when they approached Essense Internet Marketing Agency for help.
The Results
- Tha Chase saw a significant increase in subscribers, watch time, views, and engagement within the first month of working with Essense
- The channel's videos began appearing at the top of search results for relevant keywords, increasing organic traffic
- Tha Chase's targeted advertising campaign reached thousands of potential new subscribers and helped the channel gain even more traction
The Challenge
Tha Chase was producing high-quality content, but they weren't seeing the audience growth and engagement they were hoping for. They needed help optimizing their videos for search and reaching a wider audience through advertising.
The Process
- Conducted a thorough analysis of Tha Chase's current YouTube presence and identified areas for improvement
- Developed a comprehensive SEO strategy that included optimizing video titles, descriptions, tags, and thumbnails for maximum visibility in search results
- Created a targeted advertising campaign using YouTube Ads to reach a wider audience and promote Tha Chase's content to potential new subscribers
- Monitored performance closely and made adjustments to the campaign as necessary
Priorities for the Months Ahead
- Continue to optimize Tha Chase's videos for search and ensure they are reaching the right audience
- Expand Tha Chase's advertising efforts and explore new avenues for reaching potential subscribers
- Work closely with Tha Chase to create engaging, high-quality content that resonates with their audience and keeps them coming back for more